In the early 90's the internet was just coming up. Many had no clues as to what the 'Internet' is! Unbelievable right? Well Liquid Flame web designers and web developers have watched the internet grow from being a simple way to send mail aka. e-mail to a sophisticated communication tool which it is today. Yet the internet continues to evolve.

Even more amazing is the growth in web functionality and the huge drop in the cost of that functionality. In the late 90’s it was not unusual for a company to spend tens of thousands of dollars to build an e-commerce site. Today, any business, small or large, can have an Internet catalog or e-commerce web site for under $2000.00 some may refer to e-commerce sites as b2b. Part of the reason for the drop in price is the huge number of small businesses now opting for an online presence to augment sales in their physical locations. Another reason is the technology has gotten more sophisticated and available. And the huge number of businesses moving to the web is a result of the number of people who regularly use the Internet.

If you own a business today your customers EXPECT you to have a web site and email. This expectation almost requires you to have some sort of interactive, dynamic web presence. Even so, one of the questions we hear often is “What are the benefits of having a business web site?” The answer to this depends upon your business and your customers. However to understand the most important benefit of having a web site we have to look at the behaviors of today’s customers.

Today customers expect exellent customer service 24 x 7 unfortunately this cannot be expected as we don't live in the perfect world. However the internet has come to the rescue! Any time, night or day, you could look up information you needed. Then Amazon.com began letting us buy books the same way. And the service was great. An email telling you they received your order… an email telling you the order was shipped and you should receive it in a few days… an email telling you that you should have already received the order and what to do if you had not… an email telling you of a great new book similar to the one you just bought.

Yes the internet helps companies approach customers at the time and place convenient to the customer. You may not be able to increase your revenue by means of your website however you have the possibility of now keeping your customers happy because they can know at the click of a button what they are purchasing.

Billions of people go online everyday. With your very own website you are increasing your customer base significantly. With a professional website, you can do a lot of things. You can guide your potential customers to your store by showing a street map on your website. You can also include downloadable content like product information, guides, and manuals. For customers who have questions or concerns, they can also reach you instantly through your website (what was that about excellent customer service not being available in this day and age?). These are just some of the things that you may find useful for your website.

Today if you do not have a web site which is a customer requirement your competitors are probably building up their web presense which right now! Which means they are the winners. So don't lose out. Contact Liquid Flame Design and we will take your business and give it the required web exposure it needs in order for your business to compete with your competitors on a level footing if not one step ahead of the competition which is the advantage of selecting Liquid Flame design to be your internet marketing team for your company.

It's important to keep in mind that it's not enough that you have your own website to be successful. You also have to consider website design and search engine optimization or SEO. Website design is important because it helps create your image for your customers. Also, a poor website design can discourage potential customers from visiting your website again. SEO is also important because it will help you be located by potential customers from the popular search engines like Google, Bing/MSN, and Yahoo.